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GoPro vs. DJI – Autonomous gambit

Reply to this post           DJI is making a big gamble with the Mavic Pro.  Hot on the heels of GoPro’s Karma launch (see here), DJI...

Snap (chat) – Spectacular experiment.

Reply to this post           Snap’s new product is a mere toe in the water.  Snapchat (now rebranded Snap) has launched spectacles that work in a...

GoPro – Almost a hero

Reply to this post           GoPro almost gets it right.  GoPro’s launch of its Karma drone and the update to its camera line with the Hero...

Google Android – Useless genius

Reply to this post           Another great service that is effectively useless.  Google has launched a new service that has the potential to deliver incredible value...

Apple Auto – Titanic shift

Reply to this post           Project Titan suddenly looks more sensible.  I think that the scaling back of Apple’s ambitions to produce an electric car heralds...

Sony – Achilles heel

Reply to this post           User experience remains a huge risk in the next generation.  Sony’s launch of two new PlayStation 4 consoles broadens the appeal...

Apple – A stern test

Reply to this post           The iPhone 7 is a stern test of Apple’s brand.  Removing the headphone jack will be a tough test of whether...

Samsung – Limited fallout.

Reply to this post           A fast and efficient recall results in no lasting harm.  Samsung has taken the prudent decision to recall the Galaxy Note...

IFA 2016 – Pair trade.

Reply to this post           Long glitz was typically short user experience.  Samsung led the pack for glitzy press conferences and superb hardware but it was...

Sonos – Sounds of sameness

Reply to this post           Sonos will become just like Android handset makers.  Sonos has announced that it will support Spotify Connect and Amazon Echo in...